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The Art of listening on Social Media Platforms: How firms Follow Users on Social Media Fan pages.
Hamidreza Shahbaznezhad
Arvind K. Tripathi
Published in:
ECIS (2016)
Keyphrases
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social media platforms
social media
business organizations
user generated content
social networking
website
social media data
big data
search engine
user participation
social networking sites
social activities
information technology
online social media
social networks
online social
online forums
end users