Coordination of cooperative advertising models in a one-manufacturer two-retailer supply chain system.
Sheng-Dong WangYong-Wu ZhouJie MinYuanguang ZhongPublished in: Comput. Ind. Eng. (2011)
Keyphrases
- supply chain
- revenue sharing
- cooperative
- quantity discount
- supply chain management
- inventory management
- lead time
- bullwhip effect
- uncertain demand
- operating costs
- decision making
- distribution centers
- supplier selection
- inventory control
- multi agent systems
- product life cycle
- safety stock
- information sharing
- multi agent
- inventory policy
- customer demand
- stackelberg game
- data mining