On Social Contagion in Gamification: The Power of Influencers in a Location-Based Gameful System.
Enrica LoriaLennart E. NackeAnnapaola MarconiPublished in: Proc. ACM Hum. Comput. Interact. (2021)
Keyphrases
- social influence
- social capital
- social interaction
- information diffusion
- social networking
- social networks
- social relationships
- influence propagation
- online communities
- power consumption
- social media
- social cognition
- viral marketing
- location based services
- user experience
- user preferences
- serious games
- social behavior
- social learning
- network structure
- knowledge sharing
- mobile devices