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What Drives Users to Use CRM in a Public Cloud Environment? - Insights from European Experts.

Ralf-Christian HärtingMichael MöhringRainer SchmidtChristopher ReichsteinBarbara Keller
Published in: HICSS (2016)
Keyphrases
  • user interaction
  • novice users
  • end users
  • domain experts
  • user experience
  • daily life
  • multiple users
  • user centric
  • user studies
  • public space
  • recommender systems
  • information sources
  • mobile applications