Collecting User Preferences from User Activities on E-Commerce Web-Site Focusing on Sending Targeted Advertisements.
Parisa NasirinejadAli Reza HonarvarPublished in: J. Comput. (2018)
Keyphrases
- user preferences
- user activities
- user behavior
- website
- web usage mining
- web pages
- user sessions
- product recommendation
- web content
- user activity
- usage patterns
- recommender systems
- usage data
- user profiles
- user interests
- web logs
- user communities
- recommendation systems
- web server
- collaborative filtering
- user feedback
- search engine
- web users
- recommendation algorithms
- search sessions
- access patterns
- preference model