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An Experimental Study of the Effects of Promotional Techniques in Web-Based Commerce.

Yuan GaoMarios KoufarisRobert H. Ducoffe
Published in: J. Electron. Commer. Organ. (2004)
Keyphrases
  • electronic commerce
  • data sets
  • multimedia
  • learning platform
  • databases
  • evolutionary algorithm
  • multiresolution
  • social media