Viewing advertisements in social networks: the attitude-intention inconsistency revisited.
Cuong Hung NguyenHung Vu NguyenTheu Kim DoanMinh Hoang NguyenMai Thi Thu LePublished in: Online Inf. Rev. (2023)
Keyphrases
- social networks
- social network analysis
- online social networks
- attitudes toward
- small world
- complex networks
- link prediction
- personality traits
- social network data
- information diffusion
- social interaction
- social media
- community detection
- classical logic
- computer self efficacy
- web pages
- theory of planned behavior
- data sets
- social influence
- network structure