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Viewing advertisements in social networks: the attitude-intention inconsistency revisited.
Cuong Hung Nguyen
Hung Vu Nguyen
Theu Kim Doan
Minh Hoang Nguyen
Mai Thi Thu Le
Published in:
Online Inf. Rev. (2023)
Keyphrases
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social networks
social network analysis
online social networks
attitudes toward
small world
complex networks
link prediction
personality traits
social network data
information diffusion
social interaction
social media
community detection
classical logic
computer self efficacy
web pages
theory of planned behavior
data sets
social influence
network structure