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Effectiveness of Website Personalization: Does the Presence of Personalized Recommendations Cannibalize Sampling of Other Items?
David Bodoff
Shuk Ying Ho
Published in:
Int. J. Electron. Commer. (2015)
Keyphrases
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personalized recommendation
website
web users
recommender systems
user profiling
collaborative filtering
user preferences
user feedback
web pages
collaborative filtering recommendation
query processing
personalized services