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Dynamics of hotel website browsing activity: the power of informatics and data analytics.
Irene Cheng Chu Chan
Jing Ma
Rob Law
Dimitrios Buhalis
Richard Hatter
Published in:
Ind. Manag. Data Syst. (2021)
Keyphrases
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data mining techniques
data analytics
website
data mining
web pages
power consumption
metadata
multimedia
big data
case study
database systems
open source
data analysis
query formulation
web content
user interaction
data sources
decision making
social networks