Gamification Effects on Users' Stickiness on the Payment Platform: The Role of User Experience.
Pei-Shan HsiehPublished in: PACIS (2020)
Keyphrases
- user experience
- mobile applications
- user studies
- user interaction
- end users
- user interface
- user behavior
- information access
- mobile services
- positive effects
- user engagement
- future internet
- user perceptions
- interface design
- electronic commerce
- social bookmarking
- mobile users
- emerging technologies
- e learning
- human computer interaction
- knowledge base