The Effects of Online Social Identity Signals on Retailer Demand.
Yash BabarAli Mahdavi AdeliGordon BurtchPublished in: Manag. Sci. (2023)
Keyphrases
- online social
- stochastic demand
- dynamic pricing
- supply chain
- information propagation
- social media
- social networks
- online social networks
- online communities
- instant messaging
- e learning
- lead time
- inventory policy
- social influence
- single product
- order quantity
- inventory control
- social networking sites
- service level
- user generated content
- social interaction