The Effects of Co-Creation and Word-of-Mouth on Content Consumption - Findings from the Video Game Industry.
Lev PoretskiLior ZalmansonOfer ArazyPublished in: ICIS (2019)
Keyphrases
- video games
- case study
- creation process
- learning experience
- game play
- positive effects
- educational games
- multimedia
- middle school
- game playing
- serious games
- learning tools
- game design
- game based learning
- computer games
- metadata
- game development
- foreign language learning
- web content
- user experience
- content creation
- theoretical and practical implications