Search-log anonymization and advertisement: are they mutually exclusive?
Thorben BurghardtKlemens BöhmAchim GuttmannChris CliftonPublished in: CIKM (2010)
Keyphrases
- search logs
- differential privacy
- web search
- search engine
- log data
- query expansion
- privacy preserving
- query logs
- information loss
- web search engines
- preserving privacy
- search behavior
- sponsored search
- privacy preservation
- usage logs
- study proposes
- query suggestion
- log files
- search sessions
- privacy protection
- data privacy
- search queries
- privacy preserving data mining
- data sharing
- domain knowledge
- social networks
- databases
- multimedia
- data mining