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Analysis of customers' return behaviour after online shopping in China using SEM.

Danping LinCarman Ka Man LeeM. K. SiuHenry C. W. LauKing Lun Choy
Published in: Ind. Manag. Data Syst. (2020)
Keyphrases
  • online shopping
  • customer satisfaction
  • real time
  • search engine
  • social networks
  • information systems
  • internet usage