Influence maximization in social networks using community-diversified seed selection.
Himansu Sekhar PattanayakBhawna SaxenaAdwitiya SinhaPublished in: J. Complex Networks (2023)
Keyphrases
- influence maximization
- social networks
- viral marketing
- greedy algorithm
- seed selection
- information propagation
- community detection
- online communities
- community structure
- online social networks
- diffusion model
- diffusion models
- influence propagation
- region growing
- social network analysis
- online social
- social roles
- link prediction
- information diffusion
- social media
- social influence
- social interaction
- social networking
- complex networks
- special case
- lower bound
- social behavior
- segmentation algorithm
- social network data
- information flow
- user behavior