The optimal carbon emission reduction and advertising strategy with dynamic market share in the supply chain.
Yong TanHuini ZhouPeng WuLiling HuangPublished in: Ind. Manag. Data Syst. (2023)
Keyphrases
- supply chain
- pricing strategies
- market share
- uncertain demand
- supply chain management
- revenue sharing
- supplier selection
- inventory management
- stackelberg game
- inventory control
- joint replenishment
- bullwhip effect
- economic order quantity
- optimal strategy
- inventory policy
- decision making
- lead time
- quantity discount
- service level
- operating costs
- dynamic pricing
- worst case
- dynamic programming
- rfid technology
- optimal solution