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A Trust Model for Consumer Internet Shopping.
Matthew K. O. Lee
Efraim Turban
Published in:
Int. J. Electron. Commer. (2001)
Keyphrases
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trust model
internet shopping
factors influencing
service quality
trust management
trust aware
customer satisfaction
situation aware
multiagent systems
multi agent systems
subjective logic
multi agent
cooperative
electronic commerce
databases
empirical data
learning algorithm