Creating Competitive Advantage by Using Data Mining Technique as an Innovative Method for Decision Making Process in Business.
Mert BalYasemin BalAyse DemirhanPublished in: Int. J. Online Mark. (2011)
Keyphrases
- data mining
- decision making
- competitive advantage
- data mining process
- preprocessing
- data sets
- knowledge discovery
- knowledge management
- data analysis
- data structure
- association rules
- user interface
- database
- semi supervised
- data warehouse
- information systems
- model selection
- business processes
- mobile agents
- cluster analysis
- machine learning
- apriori algorithm
- data preprocessing
- real time