Using Market Value Functions for Targeted Marketing Data Mining.
Yiyu YaoNing ZhongJiajin HuangChuangxin OuChunnian LiuPublished in: Int. J. Pattern Recognit. Artif. Intell. (2002)
Keyphrases
- data mining
- knowledge discovery
- data mining techniques
- data mining methods
- cluster analysis
- text mining
- data mining applications
- data analysis
- association rules
- pattern mining
- association rule mining
- previously unknown
- granular computing
- data mining algorithms
- basis functions
- rough sets
- expert systems
- computer science
- clustering algorithm
- data visualization
- real world
- data sets