A view on the methodology of analysis and exploration of marketing data.
Maciej PondelJerzy KorczakPublished in: FedCSIS (2017)
Keyphrases
- data analysis
- statistical analysis
- data sets
- image data
- database
- data processing
- statistical methods
- synthetic data
- data collection
- data exploration
- data sources
- data visualization
- high quality
- information systems
- data mining
- original data
- correlation analysis
- exploratory data analysis
- descriptive statistics
- sensor data
- data mining techniques
- sensor networks
- probability distribution
- prior knowledge
- data structure