Delivering haptic sensations in mobile marketing.
Gilang Andi PradanaEmma Yann ZhangAdrian David CheokYukihiro MorisawaPublished in: Advances in Computer Entertainment (2015)
Keyphrases
- mobile advertising
- telecommunications industry
- mobile devices
- mobile phone
- mobile payment
- data mining
- virtual environment
- social media
- mobile applications
- mobile environments
- website
- high fidelity
- mobile services
- real time
- mobile communication
- mobile networks
- mobile technologies
- m learning
- mobile users
- computing environments
- communication technologies
- customer relationship management
- handheld devices
- consumer behavior
- long term