Preempting Online Review Helpfulness-An Elaboration Likelihood Perspective.
Yijing LiBen C. F. ChoiPublished in: PACIS (2017)
Keyphrases
- online reviews
- online learning
- product reviews
- opinion mining
- sentiment analysis
- maximum likelihood
- viewpoint
- real time
- computer mediated
- digital libraries
- machine learning
- active learning
- database
- expectation maximization
- objective function
- decision making
- literature review
- artificial intelligence
- data sets
- multiple perspectives