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EI Integrated PR for Online Communication in Customer Loyalty: The Mediating Role of Artificial Intelligence.
Riadh Jeljeli
Faycal Farhi
Saadia Anwar Pasha
Published in:
SNAMS (2022)
Keyphrases
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artificial intelligence
online communication
email
intelligent systems
virtual communities
software engineering
customer loyalty
content analysis
instant messaging
data mining
user interface
social media
learning community
marketing strategies