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Utilitarian and Hedonic Motivations for Live Streaming Shopping.
Jie Cai
Donghee Yvette Wohn
Ankit Mittal
Dhanush Sureshbabu
Published in:
TVX (2018)
Keyphrases
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live streaming
internet shopping
peer to peer
streaming video
limited bandwidth
service quality
next generation networks
video quality
social welfare
quality degradation
digital libraries
video coding
video streaming
perceived usefulness