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Predicting and testing probability of continuous purchasing of online customers.
Bo Hsiao
LihChyun Shu
Shu-Jeng Hsieh
Published in:
FSKD (2015)
Keyphrases
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online retailers
online learning
purchasing behavior
probability distribution
real time
online shopping
probability theory
customer satisfaction
marketing strategies
online banking
neural network
learning algorithm
information systems
conditional probabilities
potential customers