Coupon strategies for competitive products in an omnichannel supply chain.
Zonghuo LiWensheng YangXiaohong LiuShanliang LiPublished in: Electron. Commer. Res. Appl. (2022)
Keyphrases
- supply chain
- customer demand
- supply chain management
- uncertain demand
- trading agents
- product life cycle
- reverse logistics
- pricing strategies
- operating costs
- service level
- inventory management
- demand uncertainty
- inventory control
- bullwhip effect
- cost savings
- decision making
- production capacity
- quantity discount
- small and medium size
- replenishment policy
- supplier selection
- planning horizon
- lead time
- capacity planning
- distribution centers
- rfid technology
- stackelberg game
- economic order quantity
- life cycle
- pricing model
- inventory policy
- trading partners
- profit sharing
- rfid tags
- revenue sharing