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Investigating the Relation between Users' Cognitive Style and Web Navigation Behavior with K-means Clustering.
Marios Belk
Efi Papatheocharous
Panagiotis Germanakos
George Samaras
Published in:
ER Workshops (2012)
Keyphrases
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web navigation
cognitive style
website
statistically significant
user interface
end users
human factors
eye tracking
machine learning
learning environment
individual differences
data extraction
image browsing
databases
user acceptance
user centric
user profiles
collaborative filtering
knowledge discovery
k means
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