Social "media-based" value creation and business models.
Sanna Ketonen-OksiJari Juhani JussilaHannu KärkkäinenPublished in: Ind. Manag. Data Syst. (2016)
Keyphrases
- business models
- social media
- life cycle
- cloud computing
- electronic commerce
- case study
- conceptual framework
- user generated content
- social commerce
- social networking
- social networks
- databases
- electronic markets
- competitive environment
- business opportunities
- service providers
- relational databases
- mobile payment
- database