Cultural differences in smartphone user experience evaluation.
Tanja WalshPiia NurkkaRod WalshPublished in: MUM (2010)
Keyphrases
- user experience
- mobile applications
- cultural differences
- user studies
- user behavior
- user interaction
- emerging technologies
- information access
- end users
- mobile devices
- mobile services
- user engagement
- evaluation metrics
- online advertising
- user interface
- learning activities
- computational intelligence
- web search
- cross cultural
- information retrieval
- user perceptions