Emotional Text Mining: Customer profiling in brand management.
Francesca GrecoAlessandro PolliPublished in: Int. J. Inf. Manag. (2020)
Keyphrases
- text mining
- customer relationship management
- management system
- information systems
- web mining
- natural language processing
- information management
- information retrieval
- machine learning
- textual documents
- customer behavior
- customer service
- text documents
- data mining
- text clustering
- network management
- text categorisation
- textual data
- topic models
- text classification
- information extraction
- decision support
- data mining technology
- data management
- software engineering
- enterprise wide
- knowledge discovery