Co-op advertising and pricing models in manufacturer-retailer supply chains.

Jinxing Xie Alexandre Neyret

Published in: Comput. Ind. Eng. (2009)

Keyphrases

supply chain
supply chain management
uncertain demand
revenue sharing
quantity discount
inventory management
inventory policy
bullwhip effect
inventory control
pricing model
supplier selection
lead time
decision making
planning horizon
trading partners
customer demand
product life cycle
discrete event simulation