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The Effects of Increased Cognitive Involvement on College Students' Interpretations of Magazine Advertisements for Alcohol.

Erica Weintraub AustinAmber Coral-Reaume MillerJohn SilvaPetra GuerraNeva GeislerLuxelvira GamboaOrlalak PhakakayaiBryant Kuechle
Published in: Commun. Res. (2002)
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