Cross-cultural marketing management: foundations of formation, content, and role in the development of the information economy.
Tomasz CzaplaBeata Glinkowska-KrauzeViacheslav ChebotarovIegor ChebotarovPublished in: KES (2023)
Keyphrases
- cross cultural
- information sharing
- information processing
- information content
- information systems
- data management
- information sources
- end users
- information extraction
- software engineering
- website
- web content
- multimedia
- decision making
- social aspects
- social networks
- domain knowledge
- user interaction
- digital libraries
- semantic information
- systems development