Clickstream User Behavior Models.

Gang Wang Xinyi Zhang Shiliang Tang Christo Wilson Haitao Zheng Ben Y. Zhao

Published in: ACM Trans. Web (2017)

Keyphrases

user behavior
user interaction
web usage mining
click models
user preferences
online advertising
data structure
multi dimensional
user goals
knowledge base
user intent
user actions
web browsing
implicit feedback
user interests
social network analysis
information retrieval systems
information extraction