The QoE alchemy: Turning quality into money. Experiences with a refined methodology for the evaluation of willingness-to-pay for service quality.
Andreas SacklSebastian EggerPatrick ZwicklPeter ReichlPublished in: QoMEX (2012)
Keyphrases
- service quality
- user satisfaction
- customer satisfaction
- information quality
- service providers
- quality management
- electronic commerce
- quality of service
- information systems
- competitive advantage
- fuzzy comprehensive evaluation method
- call center
- online shopping
- evaluation model
- competitive environment
- end users
- job satisfaction
- web services
- real time
- database