An Effective Method of Discovering Target Groups on Social Networking Sites.

Kaiquan Xu Jiexun Li Raymond Lau Stephen Shaoyi Liao Bing Fang

Published in: ICIS (2011)

Keyphrases

detection method
preprocessing
probabilistic model
high accuracy
neural network
similarity measure
data mining
machine learning
social networks
objective function
pairwise
support vector machine
social networking sites