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The role of social trust in reward crowdfunding campaigns' design and success.
Rotem Shneor
Urszula Mrzyglód
Joanna Adamska-Mieruszewska
Anna Fornalska-Skurczynska
Published in:
Electron. Mark. (2022)
Keyphrases
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reinforcement learning
social media
social capital
media technology
social networks
social interaction
trust model
socio cultural
neural network
case study
user interface
virtual communities