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An experimental investigation of the influence of website emotional design features on trust in unfamiliar online vendors.
Supavich Pengnate
Rathindra Sarathy
Published in:
Comput. Hum. Behav. (2017)
Keyphrases
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website design
website
case study
marketing strategies
conceptual framework
online learning
image features
media technology
feature space
design process
social capital
feature extraction
end users
design principles
internet users
web pages
real time