The Influence of Trust Building User Interface Elements of Web Shops on e-Trust.
Andreas AuingerWerner WetzlingerLiesmarie SchwarzPublished in: HCI (21) (2016)
Keyphrases
- user interface
- trust model
- internet commerce
- website
- trust evaluation
- trust relationships
- personality traits
- semantic web
- end users
- link analysis
- reputation systems
- linked data
- user interaction
- web technologies
- factors that influence
- trust management
- individual level
- reputation management
- open systems
- human computer interaction
- social capital
- virtual communities
- user experience