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It Reminds Me of My Happy Childhood: The Influence of a Brand Logo's Holiday Atmosphere on Merchandise-Related Nostalgic Preference.

Tingyi WangRong Chen
Published in: J. Theor. Appl. Electron. Commer. Res. (2022)
Keyphrases
  • database
  • years ago
  • personality traits
  • databases
  • machine learning
  • genetic algorithm
  • information systems
  • decision making
  • closely related
  • soft constraints