Word of Mouth impact on the adoption of mobile banking in Iran.
Daniel MehradShahriar MohammadiPublished in: Telematics Informatics (2017)
Keyphrases
- mobile devices
- mobile environments
- mobile technologies
- e government
- mobile phone
- computer science
- context aware
- technological innovations
- widespread adoption
- information systems
- information technology
- mobile commerce
- banking services
- data mining
- network externalities
- handheld devices
- factors that influence
- location aware
- mobile computing
- computing environments