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The relative impact of QR codes on omnichannel customer experience and purchase intention.
Kimberley Kjeldsen
Margrete Nodeland
Asle Fagerstrøm
Sanchit Pawar
Published in:
CENTERIS/ProjMAN/HCist (2022)
Keyphrases
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qr codes
online shopping
linked data
online stores
customer satisfaction
electronic commerce
databases
website
software engineering
purchase intention
artificial intelligence
image processing
qr code