A Secure and Privacy-Preserving Targeted Ad-System.
Elli AndroulakiSteven M. BellovinPublished in: Financial Cryptography Workshops (2010)
Keyphrases
- privacy preserving
- vertically partitioned data
- horizontally partitioned data
- secure multiparty computation
- scalar product
- sensitive data
- multi party
- homomorphic encryption
- privacy preserving data mining
- user privacy
- privacy preservation
- secure multi party computation
- data privacy
- private information
- privacy protection
- privacy preserving association rule mining
- horizontally partitioned
- privacy concerns
- privacy sensitive
- privacy guarantees
- preserving privacy
- data perturbation
- sensitive information
- privacy preserving classification
- private data
- decision trees
- data publishing
- differential privacy
- personal data
- naive bayesian classification