Business model based on the synergistic drive of flexible supply chain and digital marketing.

Banban Mao Hua Tian

Published in: Int. J. Inf. Commun. Technol. (2024)

Keyphrases

supply chain
supply chain management
decision making
trading partners
cost savings
global economy
data mining
manufacturing companies
rfid technology

quantity discount
internet marketing
lead time
inter organizational
bullwhip effect
inventory management
electronic commerce
inventory control
business models

supplier selection
capacity planning
operating costs
business processes
business intelligence
stackelberg game
product life cycle
distribution centers

decision makers
uncertain demand
market demand
lightweight
customer service
profit sharing
economic order quantity
service level