Demystifying social media usage for insurance-related purchase intentions among senior users in the pandemic period.
Richa MisraRenuka MahajanNidhi SinghPublished in: Int. J. Web Based Communities (2022)
Keyphrases
- social media
- user generated content
- user generated
- social context
- social media data
- social networks
- social networking
- user interface
- end users
- social media platforms
- social media content
- emerging topics
- twitter users
- social media sites
- product information
- social web
- electronic commerce
- information sources
- mental states
- online communities
- user satisfaction
- usage patterns
- user experience
- social interaction
- online forums
- user participation
- user profiles
- collaborative filtering
- mobile devices
- web pages