Modeling and Analyzing User Contexts for Mobile Advertising.

Nan Jing Yong Yao Yanbo Ru

Published in: Int. J. Handheld Comput. Res. (2011)

Keyphrases

mobile advertising
user interface
end users
user queries
real time
relevance feedback
user interaction
user preferences
recommendation systems
user centric
neural network
digital libraries
user profiles
petri net
user model
user oriented