An Empirical Study of Factors Affecting the Performance of IP Derivatives Crowdfunding: A Brand Extension Perspective.

Maidan Ding Ling Zhao

Published in: WHICEB (2) (2023)

Keyphrases

factors affecting
factors influencing
key factors
perceived usefulness
higher order
learning experience
real time
information retrieval
genetic algorithm
knowledge base
multiscale
ip networks