Cooperative advertising and pricing in a manufacturer-retailer supply chain with a general demand function; A game-theoretic approach.
Jafar ChaabMorteza Rasti BarzokiPublished in: Comput. Ind. Eng. (2016)
Keyphrases
- supply chain
- demand uncertainty
- supply chain management
- dynamic pricing
- cooperative
- revenue sharing
- demand function
- single product
- quantity discount
- uncertain demand
- lead time
- customer demand
- distribution centers
- pricing model
- inventory management
- planning horizon
- service level
- inventory control
- inventory policy
- revenue management
- decision making
- production cost
- periodic review
- rfid technology
- infinite horizon
- optimal control
- non stationary
- objective function