Digital showroom strategies for dual-channel supply chains in the presence of consumer webrooming behavior.
Yanhong SunZihan WangShuai YanXiaohua HanPublished in: Ann. Oper. Res. (2023)
Keyphrases
- supply chain
- dual channel
- supply chain management
- pricing strategies
- trading agents
- bullwhip effect
- lead time
- discrete event simulation
- decision making
- inventory management
- supplier selection
- service level
- inventory control
- small and medium size
- uncertain demand
- information goods
- trading partners
- virtual enterprise
- electronic commerce
- customer demand
- customer orders