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The role of affect and cognition on online consumers' decision to disclose personal information to unfamiliar online vendors.
Han Li
Rathindra Sarathy
Heng Xu
Published in:
Decis. Support Syst. (2011)
Keyphrases
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personal information
online learning
private information
social networking
decision making
machine learning
search engine
data analysis
user interface
end users
privacy concerns
online shopping
personal data
social network services